Faces Behind Masks – making being in hospital less scary for everyone.
Faces Behind Masks is a global non-profit initiative born in Tel Aviv, Israel. Their mission is to provide medical staff in hospitals all over the world with sets of FREE personalized Smiling Face stickers.
A photograph of each staff member’s face can be worn over protective clothing, so that patients see faces instead of just masks. This simple act helps patients and medical teams feel more connected.
Normally @XMPie is associated with cleverly integrated #Personalisation campaigns, this time the emphasis is simply making it #personal. What a great initiative.
Can you join to support this locally in your region?